Adventures in
Pharmaceutical Promotion
They say that working in pharma is the ‘doing porno’ of advertising. Which is weird, becuase plenty of people enjoy watching a porn. A 90-second Important Safety Information segment? Not so much.
Nevertheless, I’ve had the good fortune to work on leading pharma brands with messaging that resonates strongly to their targets. Here are some examples:
Trulicity - Infographics Project
Hemlibra - Safety and Data
Chronic Pain Drug - Launch Campaign
Eli Lilly - LillyPricingInfo.com
For the password to these heavily regulated items, simply shoot me an email.